Jillian Harris is the most-searched interior designer in Canada, at 6,200 Google searches per month (Ahrefs Canada search data, June 2026, pulled by The 416 Edit). We ranked 15 names by raw Canadian search volume, and the list says as much about television as it does about design. No other publication has run these numbers.
How we measured
We pulled monthly Canadian search volumes for designer names from Ahrefs Keywords Explorer in June 2026, using the Canada database. The figures are averages, not single-month spikes. For context, we also measured Joanna Gaines (3,500) and Scott McGillivray (3,300), but Gaines has no Canadian practice and McGillivray’s search interest sits in the real estate and contracting lane, so neither made the design list. Every biographical fact below was verified against primary sources before publishing. If you want our editorial picks rather than the data, start with our guide to the best interior designers in Toronto.
The 15 most-searched interior designers in Canada
1. Jillian Harris (6,200 searches/month)
The Kelowna, BC lifestyle entrepreneur and designer co-hosted Love It or List It Vancouver on W Network from 2013 to 2019, a run that aired in the US as Love It or List It Too. She left the show in 2019, partly over the Kelowna-to-Vancouver commute, and has since built jillianharris.com into a full lifestyle brand. Nearly seven years off the air, she still triples the search volume of any working Canadian studio.
2. Sarah Baeumler (4,300 searches/month)
The designer and co-star of Island of Bryan (Renovation Island in the US) helped make it HGTV Canada’s highest-rated series in over a decade after its 2019 debut. The timely part: on June 2, 2026, she signed a new deal with Rogers that includes her first solo series, Sarah Baeumler By Design. Expect this number to climb.
3. Hilary Farr (1,900 searches/month)
Farr co-hosted Love It or List It from its 2008 debut on W Network, where the show originated in Toronto, until her exit was announced in December 2023 after 17 seasons and 258 episodes. She fronted her own series, Tough Love with Hilary Farr, on HGTV in 2021. Hilary Farr Designs, founded in 1996, runs offices in Toronto and New York.
4. Kelly Wearstler (1,000 searches/month)
The lone non-TV name in the top tier, and an American one. Wearstler founded her Los Angeles studio in 1995 and designs every Proper Hospitality hotel, from Santa Monica and Downtown LA to San Francisco and Austin, for the hotel group co-founded by her husband, Brad Korzen. Canadians search for her on the strength of the work alone.
5 (tie). Sarah Richardson (600 searches/month)
Toronto’s most prolific design broadcaster founded Sarah Richardson Design Inc. in 1998 and has fronted nine HGTV series totalling more than 350 episodes. Few careers anywhere combine that volume of television with a studio practice that never stopped taking clients.
5 (tie). Nate Berkus (600 searches/month)
The American designer rose to fame through The Oprah Winfrey Show and runs Nate Berkus Associates in New York. His series with husband Jeremiah Brent, The Nate & Jeremiah Home Project, ended in 2023, yet Canadian search interest has held steady.
5 (tie). Shea McGee (600 searches/month)
McGee co-founded Studio McGee with her husband Syd, working out of a studio in Holladay, Utah. Netflix’s Dream Home Makeover turned the firm into a household name well beyond the US, and the Canadian numbers prove it.
8. Debbie Travis (500 searches/month)
Travis’s Painted House ran from 1995 to 2002 on WTN and W Network and was syndicated to roughly 80 countries, followed by Facelift from 2003 to 2005. Two decades later, she still pulls 500 Canadian searches a month, now from Villa Reniella, her 13th-century Tuscan wellness retreat. That is staying power.
9. Studio Munge (450 searches/month)
The highest-ranked name with no television resume. Alessandro Munge founded the Toronto luxury hospitality and residential firm in 1997 as Munge Leung, and its portfolio includes Bisha and Nobu Toronto. People search for the studio because they have stood in its rooms.
10. Ali Budd (400 searches/month)
Budd founded Ali Budd Interiors in Toronto in 2010 and stars in House of Ali, which streams on Hulu and airs on HGTV and Home Network. House & Home named her 2024 Designer of the Year, a rare case of broadcast reach and peer recognition landing in the same career.
11. Tiffany Pratt (350 searches/month)
Toronto’s self-described rainbow thrower has built a career on fearless colour and a string of HGTV Canada credits: Buy It Fix It Sell It, Home to Win, and Family Home Overhaul. Her search volume runs on personality as much as portfolio.
12. Montana Labelle (250 searches/month)
The Parsons-trained Toronto designer launched her studio in 2013 and opened the Montana Labelle Lifestyle shop in the Annex in 2019. She is the clearest example on this list of a designer converting a retail storefront into name recognition.
13 (tie). Brian Gluckstein (200 searches/month)
The Gluckstein Design principal is arguably Toronto’s most established residential designer, which makes 200 monthly searches the surprise of this ranking. His retail picture shifted after Hudson’s Bay closed all of its stores and thebay.com in 2025 amid insolvency; the verified current retail line is GlucksteinElements at Home Depot Canada, with the main GlucksteinHome line awaiting a new retailer, per the brand’s site.
13 (tie). Tommy Smythe (200 searches/month)
Smythe founded TOM Design Collective in Toronto in 2020 with Lindsay Mens and Kate Stuart, and House & Home named him 2025 Designer of the Year. The reigning DOTY drawing 200 searches a month tells you exactly what moves the needle in this industry, and it is not awards.
15. Studio Paolo Ferrari (150 searches/month)
Paolo Ferrari, a former design director at Yabu Pushelberg, founded his multidisciplinary Toronto studio in 2016. The Long Bar & Terrace at Raffles Boston won the 2024 AHEAD Americas award, and Boutique Design named him 2025 Designer of the Year. Small search footprint, outsized critical reputation.
What the data says
Television drives search, full stop. Every name above 500 monthly searches has carried a broadcast or streaming series, and the top three (Harris, Baeumler, Farr) are all Canadian TV franchises. Kelly Wearstler is the only top-tier exception, and she needed 30 years and a hotel empire to get there.
The more interesting story sits at the bottom of the table. Studio Munge and Studio Paolo Ferrari have never fronted a show, yet they out-search or run close to designers with national TV credits. Their volume comes from buildings: Bisha, Nobu Toronto, Raffles Boston. People walk through the work, then look up who made it. That is a slower engine than prime time, but it compounds.
The Smythe and Gluckstein numbers make the same point in reverse. Peer recognition, even a Designer of the Year title, barely registers in search. The public finds designers through screens and spaces, not award juries.
We’ll be profiling several of these designers in depth over the coming weeks, alongside the emerging studios in our Toronto designers to watch list.
FAQ
Who is the most searched interior designer in Canada?
Jillian Harris, with 6,200 Canadian Google searches per month (Ahrefs Canada search data, June 2026, pulled by The 416 Edit). The Kelowna-based designer co-hosted Love It or List It Vancouver from 2013 to 2019 and now runs the jillianharris.com lifestyle brand.
Who are the top interior designers in Toronto?
By Canadian search volume, the leading Toronto names are Hilary Farr, Sarah Richardson, Studio Munge, Ali Budd, Tiffany Pratt, Montana Labelle, Brian Gluckstein, Tommy Smythe, and Studio Paolo Ferrari. For our editorial picks beyond the search data, see our guide to the best interior designers in Toronto.
Which Canadian interior designers have TV shows?
Currently on air: Sarah Baeumler (Island of Bryan, with a solo series coming under her June 2026 Rogers deal) and Ali Budd (House of Ali). Past series came from Jillian Harris and Hilary Farr (Love It or List It), Sarah Richardson (nine HGTV series), Debbie Travis (Painted House), and Tiffany Pratt (HGTV Canada).
